Reduce maintenance costs

We use gps technology to track area usage by golfers. This is specifically designed to measure how often players are visiting different areas of the golf course. We use this service to highlight areas for the reduction of maintained turf, use of water and other resources. This process has been proven to save golf facilities significant sums of money, particularly those using high volumes of water in their daily operation. We can also track the general use of practice facilities, monitoring how long golfers spend in each area of the facility.



bullets Allows for precision maintenance procedures
bullets Highlights areas for turf reduction; saving money, time and resources

bullets Improved clarity in decision making, ensuring the best outcome for projects of all sizes
bullets Helps key decision-makers better understand member engagement of the practice facilities
bullets Helps plans cart path design
bullets Allows strengths and weaknesses of the facility to be clearly identified

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How our research can help facilities of any kind

Our research lays the foundations for course development projects of any size; from in-house work to large scale renovations. This is how:

bullets Member engagement

The process of data collection engages golfers of all abilities in the development of the golf course. It fosters a culture of shared ownership of the development works and cultivates enthusiasm for changes to the course.

bullets Predicting & justifying plans

Justifying proposals for the development of any course can be difficult, but especially when dealing with a diverse group of golfers. Alongside engaging golfers in the research and development process, our data can help to support proposals with statistical evidence of the functionality of existing features, contextualising golfer perceptions against the experiences of the wider golfing population. Our research can also form the basis for predictive modelling on the expected impact of course changes on the experience of golfers of different standards.

bullets Reliability of feedback

Golfers of different standards play the game in such radically different ways, and for different reasons. It is therefore difficult to obtain accurate feedback on the communal functionality of courses through traditional means. Core golfers’ voices are often over-heard, and the experiences of other players such as beginners, women and juniors can often be misunderstood or under- represented. It is vitally important to proceed in any development work with a thorough and unbiased picture of the experience of every member and guest; our research provides this.

bullets Precision

A few yards, inches or degrees can be the difference between a successful change or an unsuccessful one. We provide unparalleled precision in our reports, which allows each hole or feature to be fully utilised.

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